From shifting dining habits to an increasingly crowded marketplace, the relationship between full-service dining and off-premises technology has fundamentally transformed. In this episode of The Restaurant Innovator, FSR editor Callie Evergreen chats with DoorDash’s Jeff Frost about how operators can navigate this evolution to build an enduring, profitable off-premises strategy. We break down how restaurants can leverage marketplaces as top-of-funnel discovery channels while converting first-time guests into loyal direct-order regulars through tailored rewards and guest data ownership. Packed with candid insights on executive delivery dashes and back-of-house efficiency, this conversation offers full-service owners and operators a practical playbook for driving guest frequency and sustaining authentic hospitality in the digital era.
Thank you to DoorDash for sponsoring this episode.
To learn more, visit https://doordashformerchants.com/fsr.
