
Unit growth presents many advantages for operators in the restaurant industry—lower costs, higher brand awareness, and of course, more customers.
The FSR 50—a list of the top-50 grossing restaurants in the full-service category—provides data showing which brands were expanding the most in the U.S. prior to the COVID pandemic.
While the crisis has completely shifted the landscape, the list does provide insight into which restaurants had momentum as the crisis swallowed the country.
Note: The data is by U.S. restaurants as of 2019 year end. The list of growing chains is among the top 50 highest-grossing full-service chains by total systemwide sales.

Total change in units from 2018: 71
Unit count: 365
U.S. systemwide sales (millions): $500
Average sales per unit (thousands): $1,517

Total change in units from 2018: 18
Unit count: 138
U.S. systemwide sales (millions): $325
Average sales per unit (thousands): $2,519

Total change in units from 2018: 16
Unit count: 135
U.S. systemwide sales (millions): $570
Average sales per unit (thousands): $4,488

Total change in units from 2018: 12
Unit count: 46
U.S. systemwide sales (millions): $340
Average sales per unit (thousands): $8,500

Total change in units from 2018: 11
Unit count: 544
U.S. systemwide sales (millions): $2,886
Average sales per unit (thousands): $5,359

Total change in units from 2018: 9
Unit count: 867
U.S. systemwide sales (millions): $4,351
Average sales per unit (thousands): $5,045

Total change in units from 2018: 9
Unit count: 97
U.S. systemwide sales (millions): $450
Average sales per unit (thousands): $4,865

Total change in units from 2018: 9
Unit count: 62
U.S. systemwide sales (millions): $370
Average sales per unit (thousands): $6,435

Total change in units from 2018: 8
Unit count: 518
U.S. systemwide sales (millions): $1,864
Average sales per unit (thousands): $3,626

Total change in units from 2018: 8
Unit count: 166
U.S. systemwide sales (millions): $715
Average sales per unit (thousands): $4,414

Total change in units from 2018: 7
Unit count: 1,215
U.S. systemwide sales (millions): $3,700
Average sales per unit (thousands): $3,054

Total change in units from 2018: 7
Unit count: 662
U.S. systemwide sales (millions): $2,525
Average sales per unit (thousands): $3,834

Total change in units from 2018: 7
Unit count: 561
U.S. systemwide sales (millions): $1,675
Average sales per unit (thousands): $3,004

Total change in units from 2018: 6
Unit count: 208
U.S. systemwide sales (millions): $1,150
Average sales per unit (thousands): $5,610

Total change in units from 2018: 5
Unit count: 1,710
U.S. systemwide sales (millions): $3,300
Average sales per unit (thousands): $1,933

Total change in units from 2018: 5
Unit count: 43
U.S. systemwide sales (millions): $375
Average sales per unit (thousands): $9,259