Innovative Software Technologies, Inc. announces that Tres Amigos Cantina, a member of the Florida Restaurant Purchasing Group (FRPG), has signed on with Opt-in Smart, Innovative's premier business platform. The FRPG partnered with Opt-in Smart in 2013 to provide its members affordable products and services to enhance their online presence, manage social media initiatives, plus foster and grow community awareness via the Internet.
"We enrolled in the Opt-in Smart program to increase our chances of survival in the cut-throat restaurant industry," says Joe Morales, partner and general manager of Tres Amigos Cantina. "We started our business with strong community involvement and interest. We are excited to use social, local, and mobile technologies to reach our customers, their families, and friends to ensure our restaurant's success."
"Opt-in Smart helps the small to medium-sized restaurants compete with the giants of the industry," says Jake Wand, executive vice president of Innovative Software Technologies. "Our services are affordable for these businesses that otherwise wouldn't be able to successfully compete with the restaurant chains. We help make their marketing dollars, no matter how small, work harder for them."