Tattle, the AI-driven survey platform providing the restaurant industry with actionable, data-driven insights into guest sentiment, announced that Brinker International, Inc. one of the world’s leading casual dining restaurant companies and home of Chili’s Grill & Bar, Maggiano’s Little Italy and a virtual brand: It’s Just Wings, will utilize Tattle’s guest feedback platform at all Chili’s international locations, more than 300, by the end of the year.
Thanks to the partnership, both company and franchise operators, from executives all the way down to General Managers will be able to collect direct, private guest feedback through Tattle’s automated survey emails post transaction, which break down each operational category (e.g. Food Quality, Hospitality, Accuracy, Speed of Services etc.) into underlying factors (e.g. Temperature, Texture, Greetings etc.). This way, regional managers can use Tattle’s dashboard as an effective coaching tool for franchisees and GMs, guiding them to focus on the highest impact areas that will most likely improve guest satisfaction and revenue.
“At Chili’s Grill & Bar, we strive to make everyone feel special through a fun atmosphere and delicious food and drinks. It’s a come-as-you-are destination, where Guests can enjoy our famous hand-shaken margaritas, Big Mouth Burgers, hand-battered Chicken Crispers and sizzling fajitas, and it’s critical to ensure we are meeting and exceeding the Guest’s expectation in all facets: food, service, and atmosphere,” says David Weston, VP of International Business & Global Development at Brinker International. “We are excited to enter into a strategic partnership with Tattle. Their data collection and analytics platform will give us the insights we need to take our Guest experience to the next level.”
Tattle is an AI-driven, customer feedback technology platform built with an open API that simplifies the guest feedback collection and analytics process. Using artificial intelligence, Tattle measures satisfaction across all ordering channels and makes actionable recommendations for highly-impactful improvements to operational areas across restaurant locations in order to drive the greatest possible increase in guest satisfaction.
Additional Tattle integration benefits include:
- Omni-channel guest satisfaction measurement across Dine-In, Takeout, Delivery, Drive-Thru, and Curbside
- 10% average guest feedback penetration and a 94.7% survey completion rate of a 50-60 question survey
- Causation-based survey format to identify factors, i.e. Entree Heat Level or Amount of Toppings, that negatively impact an operational category, i.e. Accuracy
- Leverages AI to identify and recommend high-impact objectives for improvement across each location, with an 84% probability of guest satisfaction improvement within 30 days
- Incident Management System for recovering 1 in 3 guests with email templates and automation
“Tattle’s technology has been a game changer for the hospitality industry, providing detailed data and insights on guest satisfaction to improve operations and elevate the customer experience across multiple channels,” says Tattle CEO/Founder, Alex Beltrani. “As we grow, we continue to uncover ways of enhancing our data analytics and product feature capabilities, tailoring solutions for needs of enterprise brands such as Chili’s.”