Wine Spectator announced that Georg J Riedel, the 10th-generation glassmaker and businessman who catapulted his family glasswarebusiness into the global market, will be the 38th recipient of its annual “Distinguished Service Award.” Presented during the New York Wine Experience, the magazine’s annual gala in October 2019, the award acknowledges those who have made “significant and long-lasting contributions to the wine industry.”
Writing in Wine Spectator, News Editor Mitch Frank notes how Georg Riedel “revolutionized how we drink wine by spreading the gospel of his family’s wineglasses,” educating tens of thousands of wine drinkers on the benefits of varietal specific glassware, bringing financial stability to the company in the 1980s through savvy business development and an evangelist’s approach to marketing his products. Riedel’s consistent support of charitable causes, including Breast Cancer Awareness Month and the Elton John AIDS Foundation, are but two examples of his commitment to philanthropy beyond the wine community.
“I am sincerely grateful to Wine Spectator for offering me this outstanding reward and it is an honor to be named in line with the most respected personalities of the wine and food industry,” notes Riedel. “I am not the first Austrian, but the first glassmaker to be called to the Wine Spectator Olympus and am very proud to share the honor with my team and family.”
Riedel follows luminaries of the global wine community in his receipt of the award and stands apart as the first glassmaker to receive the honor. Past honorees include Julia Child, Robert Mondavi, Christian Moueix, Angelo Gaja, Francis Ford Coppola, Andre Tchelistcheff, fellow Austrian Wolfgang Puck, and Gov. Gavin Newsom (CA) – larger-than-life personalities whose contributions to the wine and culinary world are innumerable.
In 1756, Johann Leopold Riedel (3rd generation) founded a glass factory in Bohemia (in what is today’s Czech Republic). Later, in 1945, the successful family business came to an abrupt end due to World War II. At that time, all German possessions were nationalized and German-speaking people expatriated.
In 1956, some two hundred years after the first factory was opened, Walter Riedel (8th generation) and Claus Riedel (9th generation) were offered the unique opportunity to take over the bankrupt glass factory Tiroler Glashütte, in Kufstein, Austria. It was in this new period that Claus Riedel became known as the first glass designer to create wine friendly glassware. His designs, launched from the 1950s to the 1970s and continue to have, a major impact the today’s universally known glass shapes.
Georg Riedel (10th generation, born 1949) joined the family business in 1973 as the company’s accountant. At an early stage, he became passionate about wine and how glass shapes profoundly influence the perception of wine’s aromas and flavors. Gifted with fine senses and supported with strong commercial talents, he quickly took over the company’s direction, developing varietal specific glassware.
At the same time, a New World wine boom created new demand and highlighted new wines of classic varietals grown on foreign soils. With the launch of Riedel’s first machine made line, VINUM, the perfect wine glass at a popular price level, built the foundation for a solid future for the company.
Georg opened his first subsidiary (as importer and distributor) in the USA in 1979 and, since then, eight more have opened around the globe including, China, Japan and Australia. He was the first to approach wine distributors to represent the Riedel brand, which grew the company’s presence around the world to over 100 countries. As a shrewd businessman, in 2004, without bank loans and using accumulated company cash, Riedel acquired the then much larger glass companies Nachtmann and Spiegelau. With this take-over came the opportunity for Riedel to produce all glasses in the company’s own factories.
Today Georg’s children (11th generation) Laetizia (a lawyer) and Maximilian (current CEO) are the Riedel team members responsible for directing and guiding the family business.