Red Lobster is releasing limited-edition “Ugly” Holiday Sweaters. Sure to be a staple in any festive foodie’s holiday-wear, the seafood-clad sweater even has a built-in insulated pocket for keeping Cheddar Bay Biscuits warm and safe.

Starting November 26 at noon, Red Lobster will launch its first pop-up online merchandise store,—where the Cheddar Bay Biscuit “Ugly” Holiday Sweater will be available to pre-order for $39.99.

The online store will also feature must-have stocking stuffers like insulated Cheddar Bay Biscuit Fanny Packs, t-shirts and more, all available in limited quantities while supplies last.

Chain Restaurants, Industry News, Marketing & Promotions, Red Lobster