Red Lobster is getting in on one of the biggest Internet food trends: Football Snack Stadiums. But instead of sandwiches, veggies, and chips making up the faux arena, Red Lobster wants, naturally, for guests to build with seafood.

In honor of Super Bowl LIII, slated for February 3 between the New England Patriots and Los Angeles Rams, Red Lobster is hosting “The IncREDible Seafood Super Stadium Challenge.”

The chain is asking customers to post a photo of their edible creations on Super Bowl Sunday. Fans are asked to upload photos to social media using #RedLobsterSnackStadium.

To promote the offer, Red Lobster is offering a special 10 percent off discount on to-go offerings, including party platters, for Super Bowl weeked. Customers can place their order at from February 1 through February 3 with the code LOBSTER65.

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