Questex lives in the experience economy bringing people together in the markets that help them live better and live longer and the technologies that enable and fuel these new experiences in fast growing markets.
Questex announced it has acquired the assets of Digital Signage Expo. The acquisition complements Questex’s business and aligns with its growth strategy including both acquisition and organic growth in the experience economy. It builds on the recent acquisition of LDI, which connects design, technology and production to the live audience experience, and with Questex’s Technology assets including Sensors Converge, StreamTV Show and Fierce Electronics.
Questex CEO Paul Miller comments, “We’re starting 2021 in a very strong position with the right people, the right products and the right processes. We’ve created a strong foundation and strategy that is incredibly relevant to the disruptive trends currently in the market. Digital Signage Expo complements our portfolio perfectly and we’re excited for the opportunity to grow these properties as part of the Questex family. We hope to build upon the past success of the brand to connect suppliers with buyers across this very exciting market.”
The digital signage industry is booming. Digital signage technologies like LCD, LED and projection-to-display images, video, and streaming media are in a whole host of spaces including hotels, restaurants, retail stores and more, creating opportunities for suppliers in the digital signage and the digital out-of-home (OOH) advertising industries. The global digital signage market size is predicted to grow to USD $31.71 billion by 2025 (Grand View Research, Inc.), while the digital OOH advertising market is expected to reach $31.05 billion in 2023 (ResearchAndMarkets.com). Additionally, with an increased demand for connected lighting systems and the global high-end lighting market expected to reach USD $24.3 billion by 2025 (Grand View Research, Inc.), Digital Signage Expo in tandem with LDI will provide a strong platform for connecting buyers and sellers in this market.
Questex, owned by MidOcean Partners, acquired the rights to the live and digital assets including all trademarks, tradenames, websites, domain names, databases as well as customer, vendor and attendee lists. Questex will announce the go-forward strategy for these assets in the near future.