Preoday, a branded mobile and online ordering technology provider and Kobas, a cloud-based hospitality management company, have announced a strategic partnership to provide integrated EPoS and pre-ordering technology for hospitality businesses.

The combination of Preoday with Kobas will help restaurants, bars and other hospitality venues engage with customers, manage and process transactions and analyse customer data, effortlessly. Orders placed via a business’ mobile app or web platform will be sent directly to its EPoS, meaning it can keep all financial data in one place without the need to reconcile online payments with in-store transactions.

Should customers choose to pay in person, the order will be reconciled in real-time meaning all hassle is taken out of the daily cash up.

Set-up is simple, with wireless communication between the tools supporting a seamless workflow. Consequently online and app menu management is digitally streamlined; when users update menu items on the integrated EPoS, changes will sync automatically with the digital ordering platform. This feature allows venues to add or remove menu items instantly, preventing customers from ordering out-of-stock or unavailable products.

Andrew White, CEO of Preoday, comments: “For businesses investing in online and mobile ordering technology, being able to integrate our platform with their digital point of sale system is vital for smooth order management. Our API gives that flexibility and we are delighted to officially partner with Kobas so that clients can benefit from the added layer of functionality our collaboration will bring.”

James O’Sullivan, CEO of Kobas adds: “More often we are seeing businesses keen to invest in digital order-ahead technology as a way of extending services and enhancing the customer experience. It’s important in doing this, that back-end operations are not made complicated. By integrating a client’s new ordering platform with our solution we are helping it compete in a rapidly changing industry space; facilitating business growth whilst maintaining smooth business management.”

Kobas brings together traditional EPoS technology, stock management and HR to provide seamless operational systems, and integrates with third-party systems to provide customer wifi, email marketing, accounting, and payroll solutions. Preoday’s integrated web and app based platform allows customers to order ahead from venues, analyse ordering data and foster greater relationships through direct customer contact.

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