Genghis Grill is going high tech with a complete revision of their mobile platform, in partnership with leading restaurant loyalty and engagement platform Punchh.
Launching on August 18, Genghis Grill fans will have access a brand-new mobile app featuring the most up-to-date technology with more lucrative rewards and even easier mobile ordering. The app features full integration with Olo, an online ordering platform that offers direct-to-POS ordering capabilities via mobile, web, in-car and more.
In celebration of the revamped app, Genghis Grill will be offering a free Small Chef Bowl, which can be redeemed within 30 days, for all new and existing users. To add to the excitement, one lucky fan will receive ‘365 Bowls’, which includes a free bowl each day for the next year. New customers who join the app between August 18 through September 27 are entered to win this perk, and existing users, 13 years or older, also qualify.
“A robust customer loyalty program is one of the most important pillars of Genghis Grill’s engagement strategy and so much has changed in the landscape since we last updated our program,” says Blake Johnson, VP of Marketing for Genghis Grill. “We approached our friends at Punchh with the challenge of creating a more engaging, lucrative Rewards program to drive frequency. Our teams have developed a program that is going to excite existing members and give new members many reasons to join. Using seamless integration with Olo, the new mobile app experience is better than ever.”
Partnering with Punchh is a nod to Genghis Grill’s ongoing commitment for providing the best possible customer experience through the newest technology. An AI-powered platform, Punchh offers an enhanced customer loyalty program with the power to boost customer retention that is simple to use and integrated across all platforms. The new mobile app, fully integrated with mobile ordering technology Olo, will help Genghis Grill grow its loyal fanbase and keep guests coming back for more.
Since launching 24 years ago in Dallas, Texas, Genghis Grill has put a focus on brand reimaging, heightened customer service, improved food quality and even more operational excellence as a way to continue to refine the customer experience. Today, the brand has over 50 locations open across the country, serving 3.2 million customers annually.