eWireless, a pioneer in interactive and strategic public WiFi announced their first line of original cloud managed Wireless Access Points engineered to interact with consumers. eWireless now offers Wireless Access Points that are purpose-built to increase restaurant brand loyalty. Engineered with features designed to allow for the best possible customer experience and guest engagement.
The new line of eWireless Access Points was engineered with restaurant groups and public spaces in mind. Industry leading engagement tools come pre-built into the system to create an enhanced guest experience. “In order to be used as a competitive tool, WiFi in public spaces has to do much more than just offer access to the internet or collect data. To be truly effective, WiFi in restaurants should be offered in a strategic fashion and leveraged as a vehicle to help drive the brand experience. Strategic WiFi will level up customer engagement by delivering targeted marketing content to add more interaction with people. WiFi is an opportunity to get a stronger connection to the customer,” says Henry Kurkowski – CEO of eWireless.
“Since 2002 we have worked with some great technology partners for our hardware, but we felt that it was time to produce our own Wireless Access Points that were designed to better meet our client’s needs. We designed a line of equipment that is fast, secure, has incredible coverage and is able to drive engagement with their guests. When our clients get better engagement with their customers, they get better brand loyalty,” says Kurkowski.
eWireless has also designed the ability for their Wireless Access points to offer three different WiFi networks at the same time. One for public use, a second WiFi network for on-site managers and a third which can be used for the IoT and systems that require a dedicated internet connection. This multi-faceted approach allows for better operations management and increased efficiency.
One WiFi, a division of eWireless, will now exclusively use this new line of eWireless Access Points for their customer deployments. “This is one of those skate to where the puck is going to be moments,” Henry Kurkowski says. “WiFi has evolved to be a central element in the digital marketing ecosystem. It integrates well with other digital elements and creates a symbiotic relationship with a brand’s existing digital assets. The future of WiFi is in its ability to connect with consumers.”