Buffalo Wings & Rings (BW&R) gives the gift of wings to its Facebook fans this holiday season, and extends the invitation for them to do the same.
Buffalo Wings & Rings’ Facebook fans receive 12 days of holiday cheer through messages reminding them to “Give the Gift of Wings” to their virtual friends this holiday season. Fans of the brand are able to click on the Facebook application that easily walks them through the process of sending their Facebook friends five free wings.
“We are very excited about the potential this holiday promotion brings,” says President and CEO Roger David. “Not only does it thank our loyal fans, but induces new customer trial during a time of the year when many engage in holiday cheer at their favorite local establishments.”
Recipients of the “gift of wings” will be able to get one coupon that has their name and avatar picture printed directly on it for easy redemption at the restaurant. The offer is valid for three weeks from the time it is shared.
Founded in 1984, Buffalo Wings & Rings is headquartered in Cincinnati, has 50 locations nationwide, and is growing into one of the preferred wing franchise brands. Alongside a recent “next generation” restaurant design, the chain also expanded its menu to include 40 fresh product additions ranging from appetizers and burgers to salads and desserts.