On The Border Mexican Grill & Cantina, the world’s largest Mexican casual dining brand, is opening a new restaurant on Monday, November 14 in Toms River, N.J. This will be its first Jersey Shore restaurant, located outside the Ocean County Mall at 1201 Hooper Avenue, near the Hooper Avenue mall entrance. Restaurant hours will be Sunday-Thursday 11 a.m.-10 p.m. and Friday-Saturday 11 a.m.-11 p.m. Known for its award-winning margaritas, house-made salsa, and sizzling mesquite-grilled fajitas, On The Border is a destination for authentic, contemporary Tex-Mex food.

“We look forward to celebrating our restaurant grand opening with everyone on November 14,” says Tim Ward, CEO of On The Border. “Opening at the Ocean County Mall, at the height of holiday shopping season, will give shoppers the perfect place to take a break from the holiday rush by enjoying bold Tex-Mex food, ice-cold drinks and a friendly atmosphere.”

On The Border offers an experience that embraces a celebration of food while bringing family and friends together in an environment that is vibrant, colorful, and energizing. The newly constructed more than 5,800 square-foot restaurant features bright adobe colors, traditional Mexican accents, plus a covered heated patio available for seating all year long. “Bold Tex-Mex flavors, ice-cold margaritas, and lively Cantina experience on the patio is what sets us apart and will keep our guests coming back,” adds Ward. 

Every On The Border has a Mesquite wood fire grill and offers signature menu items such as house made salsa and guacamole made fresh with endless complimentary chips made in house, wood fired sizzling fajitas, hand rolled enchiladas and burritos, bold-flavored tacos and Tex-Mex combo platters, plus margaritas and Tex-Mex cocktails.

With statewide locations in Princeton, Paramus, New Brunswick and Mt. Laurel, the Toms River On The Border restaurant will mark the brand’s fifth location in New Jersey and is currently training over 100 team members to support the restaurant opening. 

Chain Restaurants, Industry News, On The Border