BJ’s Restaurants, Inc. is making October a little sweeter by celebrating its world-famous Pizookie dessert all month long. BJ’s kicked off the festivities October 2 with Free Pizookie Day.

Often imitated, but never duplicated, BJ’s world-famous Pizookie is a hot-out-of-the-oven cookie served in its own deep dish pan and topped with two scoops of ice cream. Each dessert is baked to order, and guests can choose from nine flavors: chocolate chunk, cookies ‘n’ cream, salted caramel, white chocolate macadamia nut, triple chocolate, monkey bread, peanut butter, peanut butter s’mores or gluten-free chocolate chip.

The brand also announced the launch of a nationwide promotion featuring $3 Pizookie desserts through October 15 with no minimum purchase required. The offer is available at all BJ’s Restaurant & Brewhouse locations.

“BJ’s is cutting the price in more than half to give everyone an opportunity to try a Pizookie dessert,” says Greg Trojan, President and CEO of BJ’s Restaurants, Inc. “It may sound bold, but we believe you haven’t lived until you’ve tried a Pizookie. It’s life changing.”

Casual Dining, Chain Restaurants, Industry News, BJ's Restaurants