BJ’s Restaurants unveiled its newest Pizookie flavor: BJ’s Monster Pizookie made with M&M’S Minis chocolate candies. Created in collaboration with M&M’S, it features a warm, ooey-gooey cookie filled with peanut butter, oats, peanut butter chips, chocolate chips and M&M’S Minis, topped with rich vanilla bean ice cream and more M&M’S Minis. The first new Pizookie® flavor in a year, BJ’s Monster Pizookie made with M&M’S Minis is worth waiting for – the perfect dessert for this year’s long-overdue celebrations, and an epic treat to enjoy with friends and family.
“At BJ’s, we love to dream up innovative ways to delight our guests, and we knew that this year called for something big,” says Kevin Mayer, EVP, Chief Marketing Officer of BJ’s Restaurants, Inc. “So, we turned the dial up to 11 on our iconic Pizookie, packed it with everything good and joined our friends at M&M’S to take it over the top. We think the monster of all Pizookies has arrived at the perfect time, and we couldn’t be more excited to give our fans a reason to celebrate!”
The BJ’s Monster Pizookie will be available at all BJ’s Restaurant & Brewhouse locations beginning April 29, for a limited time only. It joins BJ’s lineup of other obsession-worthy Pizookie flavors, including Hot Fudge Brownie, Chocolate Chunk, Peanut Butter, Strawberry Shortcake, White Chocolate Macadamia Nut, Cookies ‘n’ Cream, Salted Caramel, Triple Chocolate made with Ghirardelli, Monkey Bread, Sugar Cookie and Gluten-Free Chocolate Chip. Every flavor, including the new BJ’s Monster Pizookie made with M&M’S Minis, will be available at all BJ’s Restaurant & Brewhouse locations, and eligible for BJ’s $3 Pizookie Daily Brewhouse Special, every Tuesday for dine-in, take-out or delivery.
