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Red Lobster

Red Lobster Enhances Rewards Program with Status Levels

Feb 24 2020

Industry News

Red Lobster

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Red Lobster announced Monday the newest evolution of its My Red Lobster Rewards loyalty program by rolling out new, enhanced benefits as part of a three-tiered system featuring Red, Gold and Platinum status levels.

Members who enroll in the My Red Lobster Rewards program can earn and redeem valuable points toward rewards throughout the year—the most loyal guests are rewarded with added benefits based on the total number of points accumulated. Special offers and savings and early access to promotions are just a few of the new benefits guests can earn for dining at Red Lobster.

My Red Lobster Rewards Status Level Breakdown:

Red Tier—Provide an email address and subscribers begin receiving special offers and savings.

Gold Tier—Complete the member profile and instantly receive 75 bonus points, more than halfway to the first free reward, which can be redeemed during a future restaurant visit or online order on RedLobster.com. Added benefits: birthday rewards, special catch rewards, insider information and bonus points throughout the year.

Platinum Tier—Achieve Platinum status after 300 earned points per year. Platinum tier members receive all the benefits of the Gold tier, plus added incentives including earning double points on To Go or delivery orders placed directly on RedLobster.com, early access to select promotions and free unlimited game play on in-restaurant tabletop devices.

Guests can earn points by dining in-restaurant or ordering To Go or delivery directly on RedLobster.com. Joining is easy! Download the free My Red Lobster Rewards app, available for iOS and Android, sign up on RedLobster.com or simply enroll on the tabletop device in restaurants.

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