It all started with two music-loving Americans who just wanted to find a good burger while living in London. Hard Rock’s founders had a vision to combine music, memorabilia and delicious all-American fare for a one-of-a-kind guest experience. On June 14, 1971, they opened their own American style diner in an old Rolls Royce dealership and called it Hard Rock Cafe. To celebrate the brand’s 47th birthday on Thursday, June 14, Hard Rock Cafe locations worldwide will pay homage to 1971 with an Original Legendary Burger offer for just 71 cents per guest on a first-come, first-served basis from 11 a.m.– noon.

Hard Rock’s birthday celebration aims to shine a spotlight on the brand’s 47-year history and give back to the guests who helped make the Original Legendary Burger its most popular menu item. Since 1971, Hard Rock has embraced a ‘Love All, Serve All’ motto and will continue that commitment through a one-of-a-kind experience on June 14. Guests around the world are encouraged to stop by their local Hard Rock to join the festivities.

The Original Legendary Burger features a beef patty topped with smoked bacon, cheddar cheese, a golden fried onion ring, crisp lettuce and vine ripened tomato, served on a toasted brioche bun with Hard Rock’s seasoned fries. Just like the artists whose memorabilia lines the walls at Hard Rock Cafes around the world, the burgers that Hard Rock Cafe serves are nothing short of “Legendary.” All burgers are made with the highest quality meats, fresh toppings, savory sauces and rich, melted cheeses.

Individual Hard Rock Cafe locations will take birthday festivities even further with 70’s themed parties featuring staff dressed in groovy attire, costume contests, 70’s music playlist, memorabilia trivia and more. Guests are also encouraged to wear disco era clothes and join in the celebration.