National casual dining brand Boston’s Restaurant & Sports Bar (Boston’s) announced a significant development agreement in the Dallas-Fort Worth area, which will bring 15 new locations to the brand’s home market by 2023 or sooner. The 15 new restaurants will be owned and operated by entrepreneurial group Perfect Momentum, LLC. The group has over 100 years of combined experience in the hospitality industry, including owning and operating several hotel brands such as Motel 6, Wyndham, and Choice Hotels in the Dallas area.
After noticing their guests would often have food delivered from Boston’s while staying at their hotels, Perfect Momentum began researching the brand to see what it was that guests were so passionate and excited about. They soon discovered Boston’s contemporary, sit-down family dining atmosphere with a separate sports bar, which allows for family and friend gatherings of all sizes. While Boston’s specializes in gourmet pizza and pasta, its menu features nearly 90 items including salads, sandwiches and a variety of favorites such as burgers, wings and ribs giving guests an offering of traditional American cuisine. Each of the new 15 restaurants will be located either in or next to one of Perfect Momentum’s several hotels in the area.
“With major company initiatives in place, such as the recent Boston’s brand refresh, we’re thrilled to see that entrepreneurs are taking note and are eager to join our growing family,” said Eric Taylor, president of Boston’s. “This franchise agreement will greatly increase Boston’s presence in the Dallas area, and give us the momentum to further expand the brand nationally,” added Mo Boutara, Vice President of Development and Franchise Sales.
Along with Boston’s recent brand refresh, which more closely aligns the company to its Canadian counterpart, Boston Pizza, the brand has taken home multiple prestigious accolades including being listed among Entrepreneur’s Best of the Best franchise list. The list recognizes the 105 companies that ranked at the top of their industry categories in the publication’s annual Franchise 500 ranking.
