Receiving and processing $2 billion worth of restaurant take-out orders is not a small task. Using revolutionary new technology and off-premise ordering specialists, SYNQ3 Restaurant Solutions reached $2 billion in restaurant sales for several top restaurant brands on August 28. Optimistic for the future, CEO Steve Bigari says that while it took 11 years for SYNQ3 to reach its first billion in take-out sales processed, they eclipsed the second billion in less than 18 months.
Working with nearly 7,000 restaurant locations, SYNQ3 facilitates off-premise orders for top regional and national chains, including Red Robin Gourmet Burgers and Brews, Chipotle Mexican Grill, Noodles & Company, Famous Dave’s Barbeque, Portillo’s, McAlister’s Deli, Hungy Howie’s Pizza, and P.F. Chang’s China Bistro. With the success of current to-go programs, a rapidly growing client list featuring hundreds and even thousands of locations for each new brand, and the rise in off-premise trends, SYNQ3’s business is booming and looks to grow exponentially in 2018, so much so, that they plan to hire more than 500 additional employees by March, Bigari says.
Bigari attributes the sudden spike in business to restaurant industry trends. “Off-premise sales are the primary source of revenue growth in the restaurant industry today and will continue to be in the future. Nearly 13 years ago, we recognized this trend and started SYNQ3 to meet the need that would soon overwhelm many restaurants; and now, everyone is seeing it,” Bigari says.
Several clients offered congratulatory remarks to the company as they reached the $2-billion marker. Red Robin’s Vice President of Alternative Platforms Jason Rusk says, “We partnered with SYNQ3 to enhance our guests’ dining experience, whether they’re dining in or ordering take-out. Red Robin is known for customization and SYNQ3’s seamless integration is critical to the success of our on-demand initiatives because the guest remains in control without compromising the ordering process.”
With SYNQ3’s ordering technology, take-out calls reroute to dedicated order-taking specialists to eliminate the stress that many restaurant employees experience as they try to serve both the guests in front of them and the guests calling in at the same time. The new system allows for faster, more efficient to-go orders, and better, more focused service for take-out and in-restaurant guests.
As a leader in omni-channel, off-premise ordering, SYNQ3 keeps their focus on who they serve, not just how they serve. “The key in all of this, and our No. 1 goal, is to make the guest feel valued, and to build a lasting relationship between the guest and the restaurant. By combining data collection and technology with the undivided attention and detailed service we provide, we’re transforming the way guests and restaurants interact,” Bigari says.
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