Revel Systems, a feature-rich Point of Sale and business platform, announced a partnership with LoyaltyPlant, a leading mobile customer loyalty platform, to offer a fully integrated mobile ordering and loyalty program. This partnership further builds out Revel’s suite of integrated tools that profitably expand and enrich the customer experience.
Revel continues to enhance its mobile offerings, demonstrating its commitment to stay ahead of the ever-increasing demand for mobility. By partnering with LoyaltyPlant, Revel’s platform offers a complete solution to digital ordering and customer loyalty. The feature-rich, seamless integration includes a built-in mobile bonus loyalty program, targeted marketing campaigns and ROI projections, referral programs and social media integration, proximity marketing, and menu items, among many other features. Revel businesses can create a whole new revenue stream while easily increasing retention and loyalty of existing customers.
”We’re committed to being the platform that enables our customers to be where their customers are,” says Revel COO Bobby Marhamat. “By expanding our suite of loyalty program integrations, our customers can now offer mobile ordering with a robust mobile loyalty program that integrates with a Revel POS. This makes for easier and more intuitive management for business owners and operators, and allows for them to build deeper relationships with their customers, all while increasing sales.”
Mobile ordering and digital loyalty programs have rapidly become required offerings for merchants, as 73 percent of millennials report that they make purchases directly on their smartphones, and 85 percent of loyalty program members prefer interacting with their favorite loyalty program online. (BazaarVoice, Collinson Latitude).
"Thanks to our collaboration with Revel we have been able to offer our clients a solid integration that perfectly connects the POS system into our digital ordering and loyalty platform,” said LoyaltyPlant Head of Partnerships, Joe Caraballo. “Together with Revel we help restaurants to build rewarding customer relationships in a safe and cost-efficient way.”
Revel customer Balance Grille has been using the LoyaltyPlant integration and Prakash Karamchandani, co-founder of Balance Grille said the restaurant has already seen increased customer retention, “The LoyaltyPlant and Revel integration drives results with a feature-rich app and a powerful integrated marketing program that helps the chain stay ahead of the competition. It has a bonus loyalty program that combines a simple earning mechanism with the Points Redemption Marketplace where free menu items are used as rewards. This approach drives higher engagement, with 42 percent of customers using the app more than twice a month, and boosts our sales by increasing the average check size by 9 percent.”
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