It is a well-known fact that competition in the foodservice industry is fierce, so it is important for restaurants to differentiate themselves. Using emerging technologies strategically effectively gives businesses a competitive advantage, allowing them to reach the highest levels of customer satisfaction and productivity. 1TouchAway presents the Resto application to answer the foodservice industry’s questions about increasing the number of tables turned, service quality, customer satisfaction, and bottom line. Resto is an interactive digital menu application that offers so much more than just a menu, with extra functionality to improve queue management, order placement, and entertainment with an emphasis on customer self-service along with the power to customize many aspects of the Resto experience and the experience offered to customers.
Starting from the moment a customer walks by the restaurant, a strategically placed kiosk device running Resto with a large attractive touch screen can mean the difference between a walk-in and a walk-by. The extremely customizable interface is tailored for the restaurant with a unique visual style featuring the restaurant’s logo, as well as menu items, specials, news, and events all grouped in a completely customizable way.
Once a customer realizes that the restaurant stands out and is attracted into the restaurant they would usually enter a queue to be seated, however, with Resto there is no more need for hosts and waiting staff to lose their time entertaining guests and guests will no longer get frustrated from long wait times, which may result in them leaving. Resto offers self-service queue management functionality that allows waiting customers to add themselves to the virtual queue by entering some details related to their party such as the number of people and the section they wish to be seated in. They can view the number of people in the queue ahead of them, as well as their estimated wait times, and on top of this, customers are also able to access this information on their mobile phones through a QR code that also allows them to cancel the reservation and add new guests. Queue status updates are received directly to their phones allowing them the freedom to roam away from the restaurant and continue with their other activities until their turn arrives. When their turn arrives it's time to order.
Tabletop devices can be used by dine-in restaurants to display the detailed menu and allow customers to filter and sort menu items, while viewing their images and details such as dietary information and ingredients. Customers can select their orders directly from the tabletop menu without the need for waiting staff and these orders are submitted to the kitchen automatically, rendering the order workflow more efficient and streamlined than ever. These devices can also feature games to entertain guests as they wait with the added benefit of generating more revenue for the restaurant.
Servers may also have portable devices that sport a similar order functionality with more detailed information so that servers never skip a beat with presenting the menu to customers and submitting orders to the kitchen, and can spend more time with the customers. Menu items that change like daily specials are automatically updated and synchronized to ensure that servers always deliver timely, accurate information to customers and reduce the number of mistakes in orders. Servers can also use their devices in more advanced ways to cross-sell and upsell different menu items.
Fast food restaurants can use Resto’s quick-order functionality on self-service standing or counter-top devices to allow customers to speedily select multiple items off the menu and place their orders most efficiently. These queue management and order workflow improvements will surely increase the productivity of the restaurant as seen in the increased number of customers served, which allows for better handling of peak hours and coping with increased workloads ultimately resulting in enhanced customer experiences and a more substantial bottom line.
The back-end of Resto is extremely flexible and powerful as well, offering administrators complete control over the application’s display, organization, synchronization and distribution of content, as well as functionality for managing restaurant functions. Administrators can manage the queues in their restaurants, assigning guests to tables and sending updates to guests in the queue. All data entry for menus, events and more is done through Resto, automatically synchronizing specific sets of data to other branches’ devices. Beyond menu items and price updates, the administrators can create different versions of the interactive menu to be displayed at different times as well as special themes to be displayed for holidays and other unique events. The customization is powerful enough to allow administrators to tweak displays of pages, the groupings of items, and the items displayed on each page, even down to the properties of tiles. Resto’s powerful and intuitive administrative functionality makes administrative work hassle-free and the saved time and effort in data entry and management, as well as the increased potential for creativity and simple customizations makes it even easier for restaurants with multiple branches to have efficient inter-branch operations.
Resto offers a complete package for the foodservice industry with its flexible and powerful solutions. The sheer amount of improvements that can be made to a restaurant through the concerted use of all Resto has to offer are sure to satisfy any foodservice business aiming for a better bottom line and the next level of productivity, efficiency, and customer satisfaction.
To learn more about Resto visit www.resto-app.com.
News and information presented in this release has not been corroborated by WTWH Media LLC.