New Haven Cash Register Company, a leading provider of innovative, cost-effective, point-of-sale (POS) systems for the restaurant and retail industries, and Mercury, the leading POS-integrated payment processor, announced a new promotion that offers Connecticut-based retail businesses the opportunity to own a new, state-of-the-art electronic cash register with integrated payment-processing, valued at $725, at no charge.

"This new promotion gives us an excellent opportunity to increase our presence in the growing Connecticut retail market," says Jon Decker, Mercury channel development manager. "New Haven Cash Register's outstanding reputation and brand presence within the state gives us access to thousands of small retail businesses whose payment processing needs are exactly what our offerings address. We are very pleased to be aligned with them."

New Haven Cash Register Company President Arthur Rosenbaum says, "As a trusted supplier to Connecticut's retail community for over 60 years, we are extremely selective in the vendors we choose to do business with and place strong emphasis on partnering with only those companies that can provide products and services that help our customers achieve a significant competitive advantage.

“This special promotion with Mercury removes the cost barriers typically associated with purchasing an advanced, feature-rich electronic cash register while providing our clients with streamlined operations and improved efficiencies."

The SAM4S ER-900 Model cash register is an extremely cost-effective and easy-to-use programmable register designed to meet the needs of the independent business owner. It is fully integrated with Mercury credit card processing to simplify payments and includes a no cost gift card solution, as well.

The ER-900 is suitable for a wide variety of businesses, including convenience, corner grocery, liquor, quick service, ice cream/yogurt, coffee, and delis, among others. The register comes complete with a high-quality cash drawer, high-speed thermal receipt and journal printer, and rear customer display. Customers can choose between flat or raised keyboard models.

To qualify for the free cash register offer, eligible businesses simply need to agree to process credit card payments through Mercury and sign a service agreement on the equipment for a period of three years. The offer is available only to new Mercury customers and ends December 31, 2012.

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