Mr Brews Taphouse proved to be the go-to destination for enjoying gourmet burgers and locally sourced craft beers during a hot summer day as the award-winning brand experienced record-breaking sales during the season.
On average in July, the full-service craft brew pub and restaurant saw a 49.6% increase in sales over 2020 systemwide and 27.8% increase over 2019. During the same month, Mr Brews reached a historic sales milestone, earning more than $1 million in revenue as a system.
Mr Brews’ fast-paced momentum carried throughout the summer with September’s systemwide sales up 28.5% over 2020 and 43.9% over 2019. Year-to-date, overall, the brand is up 43.3% in sales over 2020 and up 14.1% over 2019.
Along with hitting new sales record this summer, in late June, Mr Brews expanded to the southwest region of the U.S. with its Mesa, Arizona debut, which surpassed all previous opening records for the fast-growing brand. On the heels of a then-most successful opening in Melbourne, Florida in April, Mr Brews also inked a franchise deal in August to bring five more locations to the Sunshine State.
“Mr Brews has been on a winning streak,” says Mr Brews Taphouse Chief Operating Officer Mark Leach. “We experienced a record-breaking opening in Melbourne in the spring, and we brought the same high level of energy into the following season. Our sales and development strides scaled new heights this summer, and I can’t wait to see what else we achieve during the rest of the year.”
Mr Brews is continuing to expand and successfully open new locations by partnering with passionate entrepreneurs who believe in their franchise model, “Freedom Within The Framework.” Through this model, the 16-unit chain is scaling its growth by providing its partners the framework to deliver on the brand promise, while providing the freedom to embrace their location’s individual personality.
Each Mr Brews location offers a selection of more than 50 beers on tap that are threaded together by the franchisee’s personal local favorites, popular national pours and rotating taps from the region’s seasonal collections. To complement its wide selection of beers, Mr Brews offers award-winning gourmet burgers that are scratch-made daily with its brand-specific blend of fresh ground meat.
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