Marketing Vitals to Present RestCon 2018, a Conference Dedicated to Big Data in the Restaurant Industry

Marketing Vitals, an award-winning restaurant marketing intelligence company, is presenting RestCon 2018, a window into the future of big data in the restaurant industry. The conference will be held February 20-22 at the Renaissance Dallas at Legacy Plano West Hotel in Plano, Texas.

The three-day event will bring together formidable industry leaders including C-level restaurant executives, Marketing Vitals clients, and operators with five or more units. RestCon 2018 features a ground-breaking curriculum and presentations by visionary thought leaders, including:

Keynote speeches by Eric Siegel, Ph.D., founder of Predictive Analytics World and author of Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die; and John Tesar, internationally renowned chef and restaurateur

Presentation by Shama Hyder, CEO of Marketing Zen, on optimizing your social networks to maximize engagement and ROI in the age of big data

Brilliant panelists with decades of experience across the industry, offering observations and insights into analytics, integration, consumer trends, big data developments, and more. FSR's digital content editor Danny Klein will host a panel on the state of the restaurant industry.

An industry-disrupting announcement about breakthrough technology that Marketing Vitals and partners are pioneering to change the way consumers interact with restaurants

Speakers will also offer attendees food for thought on:

What’s next in payment, including cryptocurrency, digital wallets, and EMV changes, led by John Tenczar​, CIO of Sonny’s Barbecue

The need for a universal API, led by Matt Haselhoff, Omnivore Senior VP of Sales

The state of the restaurant industry, with perspectives from multiple industry leaders

“At Marketing Vitals, we work every day to help restaurants achieve major, measurable ROI through our revolutionary marketing analytics software. Advancing the power of big data and harnessing machine learning is where the restaurant industry is headed,” says Rom Krupp, founder and CEO of Marketing Vitals. “We are proud to present this forum for the exchange of ideas and expertise with so many influential, forward-thinking, and unique perspectives.”

RestCon 2018 is made possible through the support of generous sponsors, including:

Platinum Level—Omnivore

Gold Level—TDn2K, MyEmma

Silver Level—ADM Marketing, CBS, NorthStar, Hot Schedules, and ZenReach

Bronze Level—Dreambox Creations, ParTech, and Restaurant Revolution Technologies

C-Level executives and operators with five or more units may view the RestCon 2018 agenda and register here.

Marketing Vitals is an award-winning innovative company that offers a game changing analytics software for restaurants of all shapes and sizes. Their software enables restaurant owners, consultants, and the C-suite of national and international franchises to pinpoint what's working in their organization and what isn't. It provides analysis and enables optimal functioning of everything from employee performance to menu items to seasonal specials. Serving over 100 companies worldwide, Marketing Vitals has received four prestigious BIG awards from the Business Intelligence Group and received the SOC 2 Type II Attestation Report, which verifies their internal controls and processes through an independent audit based on AICPA's Trust Services Principles.

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