Huddle House, the nation’s iconic all-day breakfast restaurant and neighborhood gathering place, officially opened for business in the Jasper community on December 12. The new restaurant is centrally located at 1200 Highway 28 between Chattanooga and Nashville, marking the 20th Tennessee-based location for the brand.  

Known best for bringing friends and family together, the restaurant also hosted a grand opening and ribbon cutting event on January 15. Customers who attended received waffles for 50 cents along with door-busting prizes, free meal raffles and Huddle House apparel.

The diner is owned and operated by S&K Brothers Inc., a reputable management group with more than 40 years of combined business experience in the food, retail and hospitality industries. The restaurant’s general manager relocated to Tennessee from another Huddle House location in Alabama, now overseeing the Jasper restaurant, which is conveniently located along Interstate 24 and brings travelers in from a variety of neighboring states.

“Breakfast is the highlight of people’s everyday routines, and we’re thrilled to be sharing Huddle House’s delicious homestyle meal offerings with the residents of Jasper,” says a managerial member of S&K Brothers. “Through our cumulative brand expertise, we value providing guests with the best quality service and have enjoyed seeing the community’s positive reaction to the new restaurant thus far. We are especially grateful for the corporate team’s guidance as we’ve begun our ownership journey with Huddle House, and look forward to serving more hungry guests from near and far in central Marion County.”

To ensure that customers can enjoy their homestyle meals safely, the Huddle House team has adapted the dining experience to create a safe and enjoyable environment for customers and employees. In addition to dining in, customers in Andrews can enjoy Huddle House at home and on-the-go by ordering online through the Huddle House app. The Huddle House app is available on the Google Play Store and the Apple App Store.

“We’re so excited for the S&K Brothers management team to be introducing our brand to the Jasper community,” says Peter Ortiz, Chief Development Officer of Huddle House. “Taking into account their extensive restaurant and hospitality experience, I have full faith in their ability to run a thriving and successful restaurant operation in Marion County. We’re happy to be supporting this talented group as they join the Huddle House family and continue establishing our 20th all-day breakfast concept in Tennessee.”

Looking ahead, the managerial team plans to open additional Huddle House locations throughout southern Tennessee. The brand’s flexible formats and access to the $285 billion breakfast segment make the concept an exciting prospect for multi-unit operators looking to diversify. Huddle House’s delicious all-day breakfast, southern hospitality and big portions at fair prices allow the restaurant to embed itself into every community it serves by bringing friends and families together over delicious food, served from the heart.

Based in Atlanta, the brand has more than 300 locations open or in development.

Chain Restaurants, Franchising, Industry News, Huddle House