Ground broke for Charleston Hospitality Group’s fourth Toast! location, this one in the family-friendly Nexton community in Summerville, South Carolina. With locations in downtown Charleston, West Ashley, and Old Trolley Road near downtown Summerville, the newest Toast! is scheduled to open in late 2018 or early 2019.

Built from the ground up, CHG’s newest restaurant marks a departure from CEO Sam Mustafa’s usual strategy to buy a pre-existing restaurant/business structure and morph it into the concept he foresees for each space, as he did with the original Toast (formerly Diana’s Tropical Toast) at 155 Meeting Street in 2005.

“This is a rapidly growing community in an already growing, family-focused Summerville. As an immigrant, I’m keenly aware of the American dream. I envision this Toast, as all of the others, as truly a place where people from all walks-of-life feel welcome, like family, and will come and enjoy our food and hospitality and feel completely at home. I see Nexton as the perfect place for our newest Toast!,” says Mustafa.

Toast is a casual, friendly neighborhood restaurant serving breakfast, lunch, and dinner classics like shrimp & grits and French toasts. There are currently three locations: Toast! 155 Meeting Street, downtown, Toast of West Ashley, 2026 Savannah Highway, and Toast of Summerville, 717 Old Trolley Road, Summerville.

CHG is a restaurant and entertainment group comprised of Eli’s Table, FILL Restaurant & Piano Bar, Queology, Tabbuli, Toast!, Toast of Summerville, Toast of West Ashley, HonkyTonk Saloon(s), Cove Oyster Bar & Grille, and Charleston Hospitality Catering.

Industry News, NextGen Casual