California Pizza Kitchen announced that it will be debuting a new Mars-inspired “Red Planet” pizza for a limited time only on March 8th and March 10th outside its Pasadena location in California.  The out-of-this-world pie serves as a tribute to the hardworking team at Jet Propulsion Laboratories (JPL) for their triumph of landing NASA’s Perseverance Rover on Mars—a groundbreaking scientific advancement by California’s best and brightest, worthy of a namesake dish from one of the most iconic pizzerias in Southern California.

Hot and fiery like Mars, the “Red Planet” pizza comes on a 7” inch pie topped with spicy marinara sauce, goat cheese, pepperoni and Fresno chilis. This limited-time only menu addition marks the latest advancement in CPK’s culinary portfolio and comes on the heels of the company’s recent unveiling of its new BBQ “Don’t Call Me Chicken” pizza—a plant-based twist on CPK’s iconic BBQ Chicken Pizza made for vegetarians and flexitarians alike to enjoy. With these new menu offerings, CPK is continuously adapting to the evolving dietary preference of today’s consumer and signaling its commitment to celebrating and giving back to local organizations and communities to increase social impact.

“We are proud to celebrate the hardworking employees at JPL and honor their victories with this pizza,” says Brian Sullivan, Executive Head Chef and SVP of Culinary Innovation at CPK“We are always looking to create new dishes and this pizza in honor of our science heroes at JPL is a testament to our passion and commitment in creating culinary innovation and thanking our local community.”

Industry News, Marketing & Promotions, California Pizza Kitchen