Butterball Foodservice’s 5- and 10-pound sizes of ground turkey are now easier and safer for operators to store, handle and cook, thanks to packaging technology from the Cryovac Division of Sealed Air Corp.

As the first turkey supplier to use this packaging, Butterball invested in the new equipment primarily to improve food safety. Previously, these products came in a cylindrical shape, with fastened metal clips at each end. The new film doesn’t require any clips, so there’s no chance of them getting misplaced and inadvertently ending up in food.

The new rectangular product shape is easier to stack and takes up less freezer space for operators. The film is tough enough to withstand movement during shipping, prevent leaks and avoid punctures. With the help of this durable packaging, Butterball ground turkey maintains its flavor while being transported, stored and cooked.

Butterball Foodservice Senior Director of National Accounts/Marketing Richie Jenkins says, “The switch to Cryovac packaging is another example of our commitment to investing in smart innovation so our customers can serve Butterball products with confidence. Food safety is a top priority for operators, and our new Butterball ground turkey packaging meets that need while also allowing chefs to create delicious dishes for their diners.”