As electronics get thinner, Boston’s Restaurant & Sports Bar's new pizzas are following suit. Already known for its handcrafted gourmet pizzas, Boston’s launched its first line of thin-crust pizzas on June 2, 2014.
Through Aug. 2, Boston’s will now be offering its guests the same high-quality ingredients it's used since the beginning, but layered over a 28-percent thinner crust. Guests will have the choice of the following four versions:
- Pepperoni & Feta Thin Crust Pizza: Feta cheese is the perfect enhancement to pepperoni pizza.
- Caprese Thin Crust Pizza: A caprese salad turned into a pizza. Tomatoes, sliced Mozzarella cheese, garlic, and freshly shredded Parmesan topped with balsamic glaze and fresh basil.
- Prosciutto & Arugula Thin Crust Pizza: A mix of Manchego and freshly shredded Parmesan cheese with prosciutto, baked then topped with arugula salad.
- Chicken Peppadew Thin Crust Pizza: Grilled chicken diced, melted Manchego cheese, peppadew peppers, and green onions atop lemon butter and garlic, spiced up with crushed red pepper.
The new line of pizzas is part of Boston’s overall campaign that plays off the recent surge in new, thinner technology advances. The line of thin-crust pizzas have a favorable flavor-to-weight ratio, and are made with Boston’s original, made-from-scratch dough that is rolled out, pressed thin, and cut into slices.
“We believe it is time to expand that [gourmet pizza] category and further utilize the fresh, handmade-daily dough and signature sauce," says Brad Bevill, vice president of marketing. "These thin-crust pizzas are crafted with the same taste and quality you know and love, but have been engineered thinner for maximum delivery of flavor.”
In addition to the new menu items, in the weeks leading up to Father’s Day, Boston’s is supporting individual innovation by helping to fund a Kickstarter project. Kickstarter is a website designed to fund creative projects from individuals around the world by allowing people to pledge money to launch the ideas. From June 2-15, guests can visit Boston’s to get the secret code to text and enter to win a Big Green Egg Grill, the perfect gift for Father’s Day. Boston’s will donate $1 per text to help fund a culinary- or chef-inspired project on Kickstarter.com.
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