Bennigan’s, one of the most iconic American restaurant brands, opened its second location in the State of Veracruz on March 22. The chef-driven neighborhood restaurant chain renowned for its generous portions, innovative drinks, and Irish hospitality is now serving its unique American fare to guests in the new Centro Comercial El Dorado Plaza on the Marina in Boca del Rio. This is Bennigan’s second location in the State of Veracruz, both of which are owned and operated by franchise group Consorcio Restaurantero Athene. Consorcio has successfully operated in the bustling port city of Veracruz since June 2001. “We are very pleased with the way Bennigan’s is being embraced across Mexico and we’re looking forward to yet another successful experience in Boca del Rio,” says Lic. Francisco Ruiz Anitua of Consorcio Restaurantero Athene. “We have taken the best aspects of the Bennigan’s concept and heritage in America and adapted certain elements to our culture’s tastes. The result is a unique combination of Irish hospitality and American fare with a Mexican twist.”
The Boca del Rio location features a terraza overlooking the Marina and incorporates many of the cutting-edge design elements of Bennigan’s new restaurant prototype. The menu features Bennigan’s traditional fare, including “Oh, Baby” Back Ribs, Kilkenny’s Country Chicken Salad and its world famous Monte Cristo—a lightly fried, triple-decker turkey, ham, and cheese sandwich served with raspberry preserves. Consorcio is planning to open its next Bennigan’s location in Chetumal, Quintana Roo, in late 2013, to join its restaurants in CD Del Carmen, Coatzacoalcos, Xalapa, Boca Del Rio, and Veracruz. Just as it is in the United States, Bennigan’s is redefining casual dining throughout Mexico thanks to our partners at Consorcio Restaurantero Athene,” says Bennigan’s CEO Paul Mangiamele. “The team at Consorcio shares our commitment to delivering memorable dining experiences to every guest, every meal, every day, and they bleed green 25/8 just like us. The new Boca del Rio restaurant is sure to be one of the best in our entire system.”
Bennigan’s now operates nearly 100 restaurants across the United States and in locations throughout Mexico, Central America, Asia, the Mediterranean, and the Middle East. “We’re very excited about the newest restaurant in our global system due to its excellent location and the fact that it is being run by a model franchisee,” says Bennigan’s vice president of international operations Shawn Finn. “Our Legendary service has been well-received in Veracruz for nearly 12 years and we are pleased to introduce it to a new group of guests on the Marina in Boca del Rio now.”
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