Due to Covid-19, it has become difficult to connect with older adults in our communities. Bar Louie is eager to launch its newest Cocktails For A Cause partnership with Meals on Wheels America (MOWA), a national organization dedicated to addressing senior isolation and hunger in more than 5,000 communities across the country. Benefitting MOWA, this initiative will not only assist in delivering meals but also in sharing memorable experiences with our senior neighbors.
"Through the dedication of our team members and support of our Guests, our goal for this summer's Cocktails For A Cause is to provide a delicious new cocktail, and support an organization that promotes nutrition and a way of connecting in the community – both important focuses for our brand as well," says Kayla Dillon, Director of Marketing at Bar Louie.
Beginning July 13 through September 30, Bar Louie will donate $1 of each Tropical Paradise Punch sold to MOWA. The tiki-inspired cocktail is made with Tito's Handmade Vodka, peach liqueur, guava, pineapple, lime, Fever Tree Ginger Beer, and mint. Guests can also contribute by making a $1, $5, or $10 donation during checkout, in-store and online.
"We are thrilled to be the beneficiary of Bar Louie's Cocktails For A Cause promotion," says Kristine Templin, Chief Development Officer at Meals on Wheels America. "Even as we come out of the pandemic, millions of seniors are still in need of support. We are grateful to Bar Louie for ensuring our senior neighbors are not forgotten."
As an arm of Bar Louie's charitable giveback program Louie Loves, Cocktails For A Cause helps provide that support, by offering a unique way for guests to give back to their community every quarter. "Giving back to our communities is more than just the right thing to do, it is a part of who we are as a brand," says Dillon, "Bar Louie, at its core, is a local, neighborhood bar that reflects our communities, and we will continue to find impactful ways to give back to them."
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