Dave & Buster's finalized its purchase of Main Event in June, and things have gone quite well for both brands in the months since. In Q2, which ended July 31, Main Event's comps grew 29.7 percent against 2019, and walk-in sales lifted 34.9 percent compared to 2019. For Dave & Buster's, same-store sales rose 9.6 percent and walk-in sales increased 13 percent against pre-pandemic comparisons. The company earned a record $468.4 million in revenue, which was 35.9 percent better than three years ago. Adjusted EBITDA was a record, too, at $119.6 million, 39 percent better than 2019.
Dave & Buster's is familiar with menu upgrades, having gone through one recently itself. Last year, the chain rebranded its food and beverage program to "Inspired American Kitchen" and cut its choices by 33 percent. Some limited-time offers during the summer included a Spicy Taco Burger, Cinnamon Toast Crunch Fried Ice Cream, Spiked Black Cherry Limeade, and Blood Orange Paloma.
The biggest difference between the two is the customer base. Dave & Buster's primarily serves young adults, while Main Event is more focused on families, hence the name of its new restaurant.
“The Family Kitchen was largely inspired by Main Event’s brand promise to be a place for families to bond,” said Ashley Zickefoose, Chief Marketing Officer at Main Event. “From shareable favorites with our Family Feasts to offering something tasty and memorable for everyone in the family, our new restaurant further showcases that Main Event is not only the premiere place to have fun, but also a top-notch place to dine with families and friends.”