As part of its continued focus on international growth and development, Johnny Rockets opened its first international food truck in La Serena, Chile, to support its active market and on-the-go consumer base. Operating as an extension of the brand, Johnny Rockets food trucks offer the restaurant’s world famous fresh, cooked-to-order hamburgers, sandwiches, salads, and hand-spun shakes to guests in areas with high foot traffic and at special events.
“The is the first Johnny Rockets food truck to open internationally and we are thrilled to have it out and serving the community of La Serena,” says James Walker, President of Global Operations and Development, Johnny Rockets. “Our franchise partners often ask for mobile options to supplement their full-service restaurants, whether that is to access pedestrian areas or to offer Johnny Rockets menu items for catering or special events. As a solution, our development team worked to create a food truck that franchisees can purchase and use to support guests in their markets. We are excited about the growth opportunity these trucks provide for our international franchise partners.”
Johnny Rockets food trucks are an add-on option for franchise partners, available as a convenient way for restaurants to access the community outside of the restaurants’ four walls. Opening around the globe, including a truck coming soon to Nigeria, the food trucks will visit local community events and will also be available for guest to rent for private events and catering needs.