As outlined earlier this year, global restaurant chain Johnny Rockets continues to target Texas for franchise expansion. Since announcing its plans in March, the iconic brand has opened its newest restaurant along the lower Rio Grande Valley, in Brownsville. 

The new free-standing restaurant boasts 2,500 square feet, seating for 100, fresh air dining, and traditional red booths combined with classic counter seating, all surrounding a bustling, open kitchen. 

The Morrison Plaza Johnny Rockets in Brownsville joins more than 300 Johnny Rockets restaurants operating globally, and that number is steadily increasing as the brand works to open 60 more restaurants throughout this year. The new Brownsville restaurant is the second Johnny Rockets to open along the lower Rio Grande Valley, with one already operating in McAllen, Texas. 

Furthering its commitment to the state, Johnny Rockets has also announced signing a multi-unit franchising deal in San Antonio.

"We feel Texas has been underserved by our brand for far too long," says John Fuller, CEO of Johnny Rockets. "In just its first month of operation, the excitement generated for this newest site tells us that there are many more opportunities to open successful restaurants in The Lone Star State."

Casual Dining, Chain Restaurants, Industry News, NextGen Casual, Johnny Rockets