As St. Patrick’s Day approaches, Bennigan’s is pulling out all the stops for its 40th anniversary celebration.
Beginning March 1, Bennigan’s is inviting its friends and family across the globe to join in the World’s Greatest Irish Toast. A guest can simply post a picture of their “Cheers” on Facebook, Twitter, and Instagram using the hashtag #40YearCheers and be entered for a chance to win a trip for two to the Ireland.
It’s all part of the month-long Blarney Blast promotion, during which guests at every Bennigan’s restaurant across the U.S. will receive scratch-off sweepstakes cards offering the chance to instantly win a free GoPro camera, along with dinners for two, appetizers, desserts and Coca-Cola products. Cards will be available at Bennigan’s restaurants while supplies last.
“One thing has become eminently clear over the last 40 years: Aside from Ireland itself, there’s no better place to celebrate St. Paddy’s Day than Bennigan’s,” says Paul Mangiamele, Legendary Restaurant Brands chairman and CEO. “Everywhere I go, I meet raving fans who have a great Bennigan’s story to tell. This March, those stories are going to multiply, and one of our guests will even celebrate the true luck of the Irish with a once-in-a-lifetime trip to Ireland.”
Throughout March, Bennigan’s is also featuring several Irish-inspired menu items, including Beer Cheese Soup, Irish Street Tacos, Corned Beef & Cabbage, Irish Whiskey Glazed Grilled Salmon, and Irish Cream Cheesecake. And in addition to the traditional green beer, there are some drink specials, including: Irish Apple; Ruby Red Fireball; Skinny Leprechaun; Irish Mule; Irish Coffee; Long Ireland Iced Tea; Not Your Father’s Root Beer Float; and Irish Beer Blaster.
And of course, every Bennigan’s restaurant across the globe will be hosting the biggest St. Paddy’s Day party in town, with live music, contests, and drink specials.
Now with more than 150 restaurants open or under contract worldwide, Legendary Restaurant Brands LLC is continuing to experience strong growth. Since the end of 2012, the company has opened new franchise locations in Clarksburg and Frederick, Maryland; Santa Clara and Fremont, California; Melbourne, Florida., Saddle Brook, New Jersey; Tysons Corner, Virginia.; Veracruz, Mexico; Larnaca, Cyprus; and Dubai.
Additional restaurants are planned for California, Florida, Kentucky, Louisiana, Maryland, New Jersey, Tennessee, Texas, Pennsylvania, and Virginia; and internationally in Mexico, Central America, Cyprus, Egypt, Korea, Turkey, Saudi Arabia, and South America.