Restaurant Marketing

Restaurant owners and operators explain their successes and challenges with brand elevation, marketing new concepts, promoting LTOs, and building the company image.

 

Holiday Dining Habits

From Halloween to New Year’s Day, consumers reveal what they like and don’t like about dining out at the holidays.

Branding Bootcamp Offered by Union Square Hospitality Exec

Food+Tech Connect partnered with ShopKeep, a provider of small business technology, to offer 25 full scholarships to The Power of Brand: Growing Your Restaurant, taught by former Union Square Hospitality Group chief marketing officer Felicia Stingone.

Man Conquers Food Man Conquers Food

Batter Up Pancakes in Fresno, California, holds a Grand Slam Challenge in which guests must scarf down a 10-egg scramble with one cup each of four items, including select meats and vegetables, plus two cups of country potatoes, and one cup of Cheddar and Jack cheese, all piled on top of a 25-ounc

Millennials Remain Influential for Restaurants Millennials Remain Influential for Restaurants

Despite cutbacks in restaurant visits over the past several years, millennials, ages 18 to 34, continue to be heavy users of restaurants, reports global information company The NPD Group.

Melting Pot Channels Guest Feedback into Actionable Insights Melting Pot Channels Guest Feedback into Actionable Insights

Editor's note: Hear Mike Lester share more insights about how The Melting Pot uses guest feedback in our free webinar.This is the age of the customer.

The Pursuit of Hoppyness The Pursuit of Hoppyness

Five strategies to create a robust in-house brewing program for beer, wine, or even spirits.

Johnny Rockets Products to be Sold in Stores Johnny Rockets Products to be Sold in Stores

Johnny Rockets today announced its first agreement to private-label its signature menu items for home consumption. 

Florida Citrus Unveils Orange Juice Superhero Florida Citrus Unveils Orange Juice Superhero

In an effort to empower today’s youth to make smart choices about nutrition, the Florida Department of Citrus has introduced a completely redesigned Captain Citrus.

California Pizza Kitchen to Be on TV Series California Pizza Kitchen to Be on TV Series

California Pizza Kitchen will be on the Oct. 17 episode of TNT's new series "On The Menu," the first cooking competition show to give viewers at home the chance to taste the dishes they see on screen. 

Denny's Releases Animated Web Series Denny's Releases Animated Web Series

Denny's and Stoopid Buddy Stoodios, the studio behind "Robot Chicken," have joined forces to create a new animated web series, "The Grand Slams."

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