More than 90 percent of Americans agree that breakfast is the most important meal of the day, and resourceful restaurateurs are revitalizing and expanding the breakfast menu to tap into this broad customer base.

With 96 percent of consumers enjoying strawberries,it makes sense and cents to add California strawberries to the breakfast menu for added profitability and appeal.

Packed with essential vitamins, California strawberries are a tasty and nutritious go-to item for cereal, pancakes, and French toast toppings, and a popular, year-round ingredient for bakery items such as muffins, scones, and breads. One serving of eight strawberries provides 140 percent DV for vitamin C, more than an orange.

For dine-in or to-go operators can offer a light and refreshing California Strawberry Breakfast Parfait or colorful Strawberry Scones. For an elegant breakfast, a Strawberry Souffle Pancake never fails to please.